1. Lines are generally considered to be
one-dimensional; it has length but no width.
2. Colors should be bold and simple and should not be
overdone. It is often misused in television.
3. Font- Two types of font works best, one is used for
category of information and the other one is used for background or secondary
information.
4. Size is very closely related to legibility. Five
words per line per page is the maximum.
5. Alignment is known for centering text for television
display.
6. Texture is the perceived or actual roughness or
smoothness of a surface.
7. Capitalization is made clear that information
whether it is uppercase or lowercase should be bold and legible to read.
8. Colors have hue, value and intensity. Value is the
lightness or darkness where as he describes a specific color.
9. Value is accomplished through shading and shows
changes in space.
10.
Shape is used to
symbolize objects to tell if they are small or large. It has two dimensions
which are height and width.
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